A new video on choice architecture and translated attributes

This is my first video summarizing the general topic of “choice architecture” followed by some specific examples in my own research with translating attributes.  [transcript]

You can read about one of the papers mentioned in the video here: Camilleri, A. R. & Larrick, R. P. (2014)Metric and scale design as choice architecture tools. Journal of Public Policy & Marketing. In press. [PDF]

This project was made possible by 99Scholars.  I would especially like to thank the founder of 99Scholars, Dr. Patrick Chu, and also the team who put the video together, Amr and Serag. You can follow 99Scholars at twitter @99Scholars.