Jan 02 2018
Today I started my new position as a senior lecturer of consumer psychology in the marketing department of the University of Technology Sydney. My new office is located in the Dr Chau Chak Wing Building, pictured in the background, which was designed by master-architect Frank Gehry. The building’s design is based on the idea of a tree-house structure …
Nov 05 2017
I attended the 2017 annual meeting for the Association for Consumer Research, which was held in San Diego between 26-29 October, 2017. I attended an interesting pre-tenure workshop as well as many other interesting talks. It was great to see old friends and make some new ones. I presented a talk called “Consumer Underestimation of …
Aug 22 2017
I have just returned from Denmark as a participant in the first UNLEASH innovation lab. The purpose of the nine-day event was to create real, scalable solutions to the Sustainable Development Goals. Here is a link to an article I wrote prior to attending: A Nudge Towards Achieving the Sustainable Development Goals (SDG). The massive event brought …
Nov 01 2016
Today I took advantage of Ralph Hertwig’s long-standing offer to come and visit the Center for Adaptive Rationality at the Max Planck Institute of Human Development. The last time I visited the Institute was way back in 2000 for a summer school. I have fond memories. For example, I remember watching an epic soccer match in which Germany lost …
Oct 21 2016
Simone Wies invited me to Goethe University in Frankfurt to spend some time with the marketing folk for a few days. It was fun to briefly relive our shared office experience (although, I must point out that Simone’s current office space is more than twice that of our old combined office spaces at Duke, and it includes a mini table …
Jul 21 2016
On July 1st I decided to pitch an idea to The Conversation. I have been a long time reader of the not-for-profit media outlet, which uses content sourced from the academic and research community, and thought it time to contribute. I had recently concluded a literature review on the topic of overconfidence and so thought I …
Mar 01 2016
I was very happy to host one of my mentors, UNSW Professor John Roberts this week. He gave a well-attended seminar where he discussed how we could use a strategic framework to address the feasibility of any strategic initiative, including what research area to pursue. He boiled this strategic framework down to the following eight questions. Strengths and …
Jan 06 2016
I was very happy to hear that Robert Hoffmann, Marie-Anne Cam, Monica Tan, and I were awarded an Academic Research Grant from the Australian Centre for Financial Studies (ACFS). Our project is titled, “Is More Information Always Better? A behavioural study on superfunds optimal disclosure design”. In this project, we aim to answer three specific research questions …
Oct 02 2015
This week I made the very long trip from Melbourne (via Sydney and Dallas) to New Orleans to participate in the Annual Meeting for the Association for Consumer Research, October 1 – 4, 2015. I arrived a day early in order to tick some things off the bucket list, including enjoying a beignets, spotting swamp alligators, and enjoying a …
Apr 29 2015
RMIT is a content partner of Australia’s Marketing Magazine. I jumped at the opportunity to write a piece on “Information Design”. My article is titled “How marketers construct ‘consumer’ preferences” and came out in the April/May edition, which is now on the shelves. In the piece, I discuss examples of great information design from industry and research (including …
