Category: Talk

In Cairns to present at the Australian Council for the Arts Marketing Summit

It was a delight to receive a call from Celia Pavelieff, the Marketing Manager at the Australia Council for the Arts, inviting me to fly up to beautiful Cairns this week to present a plenary session at the Australian Council for the Arts 2015 Marketing Summit. The two-day event is themed “Audiences: yours, mine, ours”, which represents the work …

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In Sydney to present at the World Social Marketing conference

This week I travelled to Sydney to attend my first meeting of the World Social Marketing Conference. As noted in the conference program, my talk, titled “Aggregating Potential Collective Action To Motivate Pro-Social Consumption”, was scheduled for Monday 20 April at 11:30am in Seminar Room 4. The work is a collaborative venture with Prof. Rick Larrick at Duke University. The …

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In Brisbane to present at the annual meeting of the Australia & New Zealand Marketing Academy

This week I travelled to my first meeting of the Australia & New Zealand Marketing Academy, which was being held in Brisbane and hosted by Griffith University. As noted in the conference program, I was fortunate to give two talks: 1. “Judgment and Decision-making in Word of Mouth Communication” in the track enigmatically called “Consumer Behaviour – Other”. …

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In San Francisco/Sacramento to present at the Behavior, Energy, and Climate Change Conference

I’m excited to make my way over the US west-coast to participate in the 2013 Behavior, Energy, and Climate Change conference, which is being held November 18-20 in Sacramento, CA. The conference is focused on understanding the behavior and decision-making of individuals and organizations and on using that knowledge to accelerate our transition to an …

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Traveled to DC to speak with the EPA’s Office of Transportation and Air Quality

Together with Rick Larrick and Christoph Ungemach, I traveled to DC earlier this month to speak to members of the EPA’s Office of Transportation and Air Quality.  We specifically got to meet the team who designed the new US fuel economy label: We got to present our work to the whole team, including Sarah Froman, Lisa Snapp, Nicole Meyer, Amy …

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In Melbourne to speak at the World Marketing Congress

I’ll be giving a talk at the 2013 World Marketing Congress 17-20 July in Melbourne, Australia on Wednesday July 17th. I am speaking in a session called 1.2. Consumer Behavior General, which will be held between 8.30 – 10am.

Heading to NYC for the Choice Architecture Workshop and the annual meeting of the Center for Research on Environmental Decisions

On May 7th and 8th, Columbia University will hold an invitation-only Choice Architecture Workshop, designed to talk about nudges that go beyond simple defaults and also explore potential applications.  I’m looking forward to hearing many interesting talks, especially those from Cass Sunstein, Eric Johnson, Dan Goldstein. Together with Christoph Ungemach, I will be giving a talk the afternoon of the …

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Giving two talks on translated attributes at the 2013 Marketing & Public Policy Conference in Washington DC

I will be presenting two talks at the Marketing & Public Policy Conference 2013, which is being held in downtown Washington DC between May 30th and June 1st. The first presentation  – Translated Attributes as a Choice Architecture Tool: Trick & Treat – will be part of the session “004. Consumer Responses to How Product Attributes …

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Heading to Sydney to give a tour of talks about translated attributes at UNSW, USYD, and UTS.

I will be heading to Sydney in the final week of February and will give a number of repeated talks summarizing the work that I have been part of related to the effect of presenting translated attributes on choice.   You can catch me at any of the following: 2013/02/25: University of Technology, Sydney (marketing group): 2:30pm-4:00pm; Seminar Room, Level …

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